Electrical Safety 101

3 Ways LED Lights Can Boost Profits in Your Grocery Shop

by David Hart

If you're planning to renovate your grocery shop or you're looking for a way to increase profits, it's a good idea to consider getting LED lights installed by a qualified electrician. Here are 3 ways switching to LEDs could bring more money into your shop.

LEDs Are True to Colour

Colour can have a big influence on grocery shop purchases. Customers generally have a preconceived idea of what colour a fresh apple or well-baked loaf of bread should be. Products that don't appear to be the right colour are perceived as unappetising or past their expiration date, which can put customers off buying them. That's why it's a good idea to switch to LED lighting. Unlike traditional bulbs, LEDs can produce "true white" lighting without warm red, orange, or yellow undertones. Using LED bulbs will show off the colour of your produce accurately, ensuring it looks fresh, appealing, and enticing to customers. Remember that lighting from multiple angles is the best way to display food, as dark shadows can look like bruised or rotten patches.

LEDs are More Comfortable

Grocery shopping can be a tiresome and stressful experience for many customers, so you want to ensure that your shop is as comfortable as possible to negate these emotions. When shop managers fill their space with lights to show off products, they often forget that traditional lighting emits a lot of heat heat. As your customers walk around your shop, they'll get hotter and hotter, making them more irritable and more eager to get out as soon as possible. The quicker your customer leaves, the less money they're spending. While you can offset the heat of strong lighting with air conditioning, this can quickly drive up shop running costs. A more cost effective way to reduce the heat traditional bulbs give off is to forgo them altogether in favour of LEDs. As LED lighting is much more energy efficient that other lights, the bulbs loose less energy as heat. This makes them run cooler, ensuring that customers stay cool and comfortable.

Some LEDs Prevent Waste

Food degradation and waste can quickly eat into grocery shop profits. There are many factors that lead to products expiring and ending up in the trash, but one of the biggest is lighting. Exposing food to light causes it to deteriorate, which is why the packaging on many food products recommends storage in a dark place. Of course, this isn't feasible for a shop where customers need to see what they're buying. Thankfully, there's a middle ground between damaging traditional lights and complete darkness: specialised LED bulbs. There are currently many LED lighting options on the market that target and reduce photodegradation. For example, champagne-tinted LEDs reduce oxidation, which helps to preserve rich cheeses and reduce greening of potatoes. Rose-tinted LEDs, on the other hand,  are great for deli counters because they reduce the speed of discolouration in sliced meats

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